Effective beauty herbs (our business name) is really just our way of describing Jamu-a traditionally inspired herbal formula used by the Indonesians and Malays. Jamu herbs are taken from the fertile tropical forests of South East Asia. The practice of Jamu closely reflects Ayurvedic properties but in the same time, has been enhanced and revised as well as enriched with the bountiful herbs found in South East Asia.
There are literally thousands of Jamu products out there. Yet, the ones we provide here are all approved and monitored by the Malaysian Ministry of Health (Kementerian Kesihatan Malaysia). We dare not sell anything that is not approved, otherwise!
We believe that true beauty is achieved and can be achieved by using solutions from Mother Nature. For some, herbs for beauty is just a fad. Yet, for jamu users, it is a way of life!